Visual content engages more supporters
Video is a key content form for nonprofits: it can be very emotive, it’s great at showing the progress of your projects, and it has a great engagement rate. All nonprofits should explore video for their websites and their social media channels as it can make supporters feel more deeply connected to your work than text-based content.
However, most nonprofits don’t have a huge movie studio to create their content in. In the era of smartphones, creating cheap, high-quality video can be very easy, so here’s some key tips to make sure your content is the best it can be.
How can Twenti help?
Twenti’s digital marketing services can help you create great content for your website and social media profiles, as well as uploading and promoting this content to effectively engage potential donors. If you’re interested in digital marketing services at Twenti, take a look at our digital services here or book a free consultation call with us to discuss your nonprofit’s needs.
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